Marketing and SEO Services

Phoenix Rising knows there is more to obtaining a solid web presence than just a good web site. In order for your web site to be seen among the millions of other websites on the internet, you need a good Search Engine Marketing (SEM) and Search Engine Optimization (SEO) plan. Depending on the focus of your web site, we can offer you a wide range of marketing services which will get your website seen by your target audience.

If you have researched other companies that offer SEO services, you will find many of them charge $800+ per month for basic services. Why do we charge well below the others? SEO and SEM are services that need to be on-going in order to have the desired results on a long-term basis. Once you stop doing any form of SEO or SEM, your website will slip and lose exposure in the search engine result pages. Such loss of exposure quickly results in less visitors to your website and thus less sales. Even though SEO and SEM are necessary to the long-term success of any web site, we do not feel the need to take advantage of that - hence our low prices. The extra money you would have spent at other SEO companies can be put to use in other aspects of your business.

Even offline (brick and mortar) businesses can greatly benefit from having an online presence. Just a 1-3 page web site and a listing in the business entries of search engines can increase your target visitors immensely.


On-site Optmization

Search Engine Optimization (SEO) is the process of improving the volume and/or quality of traffic to a web site from search engines via natural - organic - un-paid search results, as opposed to paid marketing strategies, such as Pay-Per-Click (PPC).

Search Engine Optimization (SEO) works to optimize your web site with the goal of enticing the search engine crawlers (spiders) to frequently return to your website to:

»  index new and/or updated pages
»  let them know the main keyword(s) each page is focused on (optimized for)
»  to keep your exposure on the search engine results pages current (fresh)

The better optimized your website is, the higher it could appear in the search engine results pages (SERPs) for targeted keywords = the more FREE and targeted visitors your site will receive from the search engines.

Off-site Optimization

Search Engine Marketing (SEM) works to optimize your web site's presence on the internet. Another way to view SEM is that you are branding your business or image. Any combination of the following can be use, depending on the subject matter of your website:

Article Marketing
Write and submit articles to specialized directories. These articles point back to your website and can also be indexed by search engines and be another entry on search result pages.

Social Marketing
Brand yourself and/or your business with the use of Facebook, Twitter, and other high-profile social websites.

Link Work
Obtain one-way and reciprocal links with other websites. Combined with the one-way links from Article and Social Marketing, the search engines will learn that your website has valuable information that others are sharing. This will work to raise your rankings in the search result pages.


Marketing Service Packages

The rates shown below are typically the base rates. Rates quoted are per month, due the 1st of each month. For example, service paid on January 1 will pay for work done for the month of January [ie., pay in advance].

Rates we quote you will be customized based on the size of your website, how much material we have to work with, what additional research we may need to do, and your web site presence goals.

Search Engine Optimization (SEO) - Initial

•  On each page, optimize Page Title, meta tags, and H1 tags.
•  Optimize each link and image with appropriate title and alt tags.
•  Edit content text for proper keyword density.
•  Clean up out-dated or erroneous HTML/CSS code.

$100.00 - $250.00

Search Engine Optimization (SEO) - Ongoing

•  Adjust Page Titles, meta tags, and H1 tags as needed.
•  Edit content text for proper keyword density as needed.
•  Create SEO reports to view rankings/progress for targeted keywords.

$100.00

SEM - Personal Web sites [Resume-style, genealogy, etc]

•  Social Marketing: Create and maintain Facebook, Twitter, etc accounts.
•  Article Marketing: Up to 2 articles per month. Additional articles are charged extra.
•  Link work: One-way and reciprocal. Minimum 100 links per month.

$100.00 - $200.00

SEM - E-commerce Web sites [Affiliate marketing, E-stores, etc]

•  Social Marketing: Create and maintain Facebook, Twitter, etc accounts.
•  Article Marketing: Minimuim 3 articles per month. Additional articles are charged extra.
•  Squidoo Lens: Create and maintain 1 lens. Additional lenses are charged extra.
•  Traffic/Banner Exchanges: Work up to 3 exchanges. Additional exchanges are charged extra.
•  Link work: One-way and reciprocal. Minimum 200 links per month.

$300.00

SEO and SEM Combined Services

•  Monthly reports to view rankings/progress of targeted keywords.
•  Link work: One-way and reciprocal. Minimum 100 links per month.
•  Squidoo Lens: Create and maintain 1 lens. Additional lenses are charged extra.
•  Traffic/Banner Exchanges: Work up to 3 exchanges. Additional exchanges are charged extra.
•  Social Marketing: Create and maintain Facebook, Twitter, etc accounts.
•  Article Marketing: Up to 3 articles per month. Additional articles are charged extra.

$400.00

Additional and Stand-Alone Services

Prices are per month, unless otherwise stated. Pricing is dependent on the amount of work involved.

Many of these services are perfect for small businesses, both offline and online.

•  Mailing List/Monthly Newsletter. Keep in touch with your customers. Perfect for offline businesses.

$50.00 - $200.00

•  Article Marketing: 250-500 words per article. Prices, per article, depend on research involved.

$25.00 - $100.00

•  Social Marketing: Create and maintain Facebook, Twitter, LinkedIN, and other accounts.

$25.00 - $75.00

•  Traffic/Banner Exchanges: Price depends on the number of exchanges used and work involved.

$25.00 - $250.00

•  Squidoo Lens: Search engines love Squidoo. Create and maintain, per lens.

$35.00 - $200.00

•  Link Work: One-way and reciprocal links. Average 300 links per month.

$175.00

Please contact us to discuss your on-site and/or off-site marketing needs. We provide a free consultation and a report which will detail suggestions for your website.